At Princeps Advertising Agency, we understand the paramount importance of our clients’ peace of mind and confidence in their business operations. To that end, we are committed to providing them with fresh and innovative ideas, stimulating the development of their organizations, and carefully monitoring the implementation of their tasks to ensure positive outcomes.
Currently, we are spearheading an expansive advertising campaign for VAPY, which required meticulous planning and attention to detail. First and foremost, we sought to craft a powerful message that would resonate with the brand’s target audience, and thus, we carefully formulated a slogan and assembled a team of seasoned experts to bring our vision to life. Drawing inspiration from VAPY’s playful and vibrant product designs, we organized a colorful and dynamic photo shoot that effectively conveyed the brand’s core message – “More color, more taste!” – with a clever and subtle nod to the brand’s competitive advantage.
In selecting the campaign’s spokesperson, we sought out the perfect fit, ultimately choosing the iconic and widely recognized public figure Azis. With his inherent charm and broad appeal, Azis is ideally positioned to help convey our message to as wide an audience as possible.
We take great pride in our work and are pleased to offer a glimpse behind the scenes of the creative process, which we hope will captivate and inspire all who view it.