December 2, 2019 btalvi

MTGP has re-hired Princeps as their advertising agency

The eminent kickboxing and Muay Thai franchise, MTGP, has conferred upon Princeps the task of devising a comprehensive marketing strategy for the Bulgarian market, as part of a holistic brand communication service that our agency has assumed.

Our multifaceted approach to working with this esteemed fighting organization encompasses a plethora of diverse campaigns and the orchestration of grandiose events. Specifically, for MTGP, we are organizing a series of prodigious fighting spectacles, the inaugural of which is scheduled for December 20, 2019.

Our commitment to this enterprise spans the gamut of event management, from PR initiatives aimed at individual contenders, meticulous program planning, collaboration in drafting the fight card, to the organization of the venue and the layout of the field. We leave no stone unturned in coordinating all pre-event activities, including media press conferences, official weigh-ins, open workouts, and above all, the seamless and impeccable execution of the galas themselves, which attract several thousand spectators.

In addition to our event management duties, we proactively engage with sponsors and partners for each event. Moreover, our advertising agency, Princeps, crafts the overall branding and advertising materials for each spectacle. We also oversee professional photo and video shooting, and lend our expertise in refining the events’ scenarios.

Let us forge ahead in our mission to deliver unparalleled experiences to MTGP and its audience.